Directory Advertising
What is The Kids’ Directory?
The Kids’ Directory is published by local parents who know what busy parents want! We are a target marketing program that reaches your consumers through our monthly Family Resource Guides. Our program is quite simple and very effective! Parents want their information quickly! Advertisers want their message to be effective! The Kids' Directory blends the two ideals together to provide a cost-effective, highly targeted option for today's advertiser. Kids’ Directories are published nationally and have gained public favor in over 90 US cities.
If you have products or services for families, the Kids' Directory is the perfect tool to use to market your company and bring you new customers!
Distribution…Distribution…Distribution is the Key
We ensure your ad is found by Parents Frequently. It directly pinpoints YOUR customers through distribution to parents, expecting parents and grandparents.
We hand-deliver our directories monthly and monitor pick up rates. Using this information, we can continuously evaluate effective distribution points and upgrade when necessary so that we constantly can reach new and active consumers. We work very hard to ensure that your ad gets directly into the hands of your consumer! We believe we work harder at distribution than any other publication that is targeted to parents. We do not throw directories away, we recycle them to other locations!
A few of the hundreds of distribution locations include:
•All of our Advertisers’ locations
•Pediatrician Offices
•OB/GYN Offices
•Pediatric Dental Offices
•Pre-schools, Daycare, Childcare, and Learning Centers
•Hospitals
•Maternity, Infant, and Children’s Retail Stores
•Radio Disney Events
•Pacific Place Mall
•Children’s Museums
•Dance, Gymnastics and Karate Studios
•Indoor Play Centers
•Libraries
•YMCA’s
•Recreation/Community Centers & Pools
•And many, many others!
We deliver to over 1000 locations in King and South Snohomish Counties
Full Color Ads only
…no articles to distract from your ad...COLOR SELLS! Independent research confirms it. Decision-making improves by 70%. Reader retention increases by 78%. Comprehension & recognition improve by 27% vs. bold text and 35% vs. contrasting fonts.
•Quality Counts!
Printed on heavy high quality coated paper stock. Only products and services of interest to parents and parents to be.
Digest size - unlimited life.
•Retention of Advertisers!
The Kids Directory keeps 80% of our advertisers. Why? Because it works and because color sells. We found a way to make full color advertising affordable for even the smallest business!
•Free World Wide Web!
Your Kids’ Directory ad will appear on our web page at no extra cost to you. You also receive a link to your web site if available, from our site. No other publications will do this for you.
•References!
Please call any of our advertisers to verify the effectiveness of the publication and the integrity of the publisher.
Service Matters
Just one friendly, customer oriented Kids’ Directory representative to contact for your advertising needs…Reserving, preparing and monitoring your advertising! Questions, concerns and distribution….NO HASSLE, just professional, friendly service!
Use the Kid’s Directory to market YOUR company and bring in NEW customers!
Tracy Christenson
Publisher
253-944-1250
cell 253-353-1480
fax 253-444-5561
email - .(JavaScript must be enabled to view this email address)
•TO PUT THE KIDS' DIRECTORY TO WORK FOR YOUR BUSINESS - CONTACT US:
We can design a professional ad for you with your special message, logo and color scheme. Minimal design fee.....Contact us to get started
- or -
Provide us with the following:
- Camera Ready Art Work
- 300 DPI
- JPG, PDF or TIF format
- CMYK
Ad Sizes:
1/6 Page: 2.31 (w) x 2.37 (h)
1/4V Page: 2.31 (w) x 3.75 (h)
1/4H Page: 4.25 (w) x 1.81 (h)
1/3 Page: 4.25 (w) x 2.37 (h)
1/2V Page: 2.31 (w) x 7.62 (h)
1/2H Page: 4.75 (w) x 3.75 (h)
3/4 Page: 4.75 (w) x 5.70 (h)
Full Page: 4.75 (w) x 7.62 (h)
Publication Deadlines:
Dec 5: Jan & Feb Issues
Feb 5: Mar & Apr Issues
Apr 5: May & June Issues
Jun 5: July & Aug Issues
Aug 5: Sept & Oct Issues
Oct 5: Nov & Dec Issues